Social Impact · 2007–Present

Art Must Serve People & Causes

Since 2007, every CAZEBA project follows one principle: art generates revenue, revenue funds action. Independence by design. Six projects. Three continents. One conviction.

Others wait for funding. I create it.
The Arc

20+ Years. Six Projects. One Architecture.

It started in Cambodia in 2007 with 350 children and a charity calendar that was never released. The photographs survived. The model was born: high-quality art attracts premium buyers who fund social impact directly. That model has never changed.

The project they cancelled became the prototype for everything that followed.

2007 · 2023 → Ongoing · Transmedia · Cambodia
H.O.P.E Cambodia
Happiness · Obstinacy · Purpose · Education

350+ children photographed in 2007 across orphanages, street schools, Tonlé Sap floating villages, rural Siem Reap. In 2027, I return. The project continues beyond — through 2028 and beyond, generations bearing witness. A 10-dimension transmedia project — full dossier available for institutions and partners.

MOST PHOTOGRAPHERS DOCUMENT A MOMENT. I'M DOCUMENTING A GENERATION.

IPA 2007 — Honorable Mention People. H.O.P.E — Where Art Becomes Action.

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Global Campaign · In Collaboration with NO MORE Foundation · In Development
Say Stop

A global street art campaign against domestic violence. Founded by Ludovic Cazeba. In collaboration with the NO MORE Foundation (Pamela Zaballa, UN-affiliated) — the campaign supports and amplifies NO MORE's actions worldwide. Emergency platform back online June 2026, with first-aid directories across 200+ countries. Campaign in active development.

FOR TEN YEARS I SAID TWO WORDS TO MY FATHER. NOW I SAY THEM TO THE WORLD.

My most personal project.

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2024 → Ongoing · Transmedia · 219+ Women
Iconic Women

219+ women across thematic capsules — art, science, activism, entrepreneurship, politics, sports, environment, technology. Some living, ready to be photographed and interviewed. Some historical, all under-recognized. A transmedia project — books, podcast, documentary, exhibitions, art drops. 10% of all profits fund Say Stop.

EACH ONE BELIEVED. EACH ONE MOVED THE WORLD.

Ask someone to name 10 women who changed history. Most struggle past five.

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Bangkok · 2008 · Group Exhibition
Photo Art Asia 2008

My photograph Serenity Aspekt selected as the face of a charity exhibition at Central World Bangkok. Founded by Jaffee Yee — the first art photography magazine in Asia. Ten photographers selected across the region. 100% of profits went to HIV-positive children in Thailand. A private collector acquired the work.

SOCIAL IMPACT AND MARKET VALUE IN THE SAME ROOM.

Tay Kay Chin · Jason Wee · Erna Dyanty · Parthiv Shah. The blueprint validated.

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Bangkok · 2009 · Charity Editorial
S.C.A.D

A charity calendar turned high-fashion editorial. Miss Universe Nathalie Glebova, Thai celebrities, and rescue animals from Soi Cats and Dogs. Commissioned by Ogilvy Action Bangkok (Mitch Webber), sponsored by Nestlé Purina. 13 original artworks. 100% of profits to SCAD Bangkok — rescuing and treating hundreds of stray animals.

CHARITY PHOTOGRAPHY BEGS FOR SYMPATHY. I CREATED DESIRE. THE MONEY FOLLOWED.

Same cause. Better architecture.

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Art Democratization · Europe / Asia / USA · 2010–2015
Leon Le Baron

80,000+ prints in 80,000+ homes — distributed through 30 retail chains across Europe, Asia, Russia, USA, Middle East. Co-founded with CM Création. Three to four new collections per year unveiled at Maison & Objet Paris (2010–2015). From a social housing kid to social housing walls. Art accessible to everyone — without compromising what made it art.

THE INDUSTRY SOLD GENERIC REPRODUCTIONS. I SOLD ORIGINAL VISION AT DEMOCRATIC PRICES.

The commercial foundation that funded every social impact project that followed.

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The Model
How It Works

Every social impact project is self-funded through the sale of fine art photography and limited editions. Leon Le Baron (2010–2015), HOPE Cambodia (2007), Photo Art Asia (2008), S.C.A.D (2009), Iconic Women, Say Stop — all follow the same architecture.

Collectors who acquire the art simultaneously fund the cause. Independence by design. The art sustains the artist. The art serves the people. Neither drains the other.

THIS MODEL HAS BEEN RUNNING FOR 20+ YEARS. IT WORKS BECAUSE THE ART IS WORTH BUYING — NOT BECAUSE THE CAUSE IS WORTH PITCHING.

That's the difference between charity and architecture.

These projects need partners who believe art can do more than decorate walls. If you're a foundation, a gallery, a festival, a publisher, a city government, or a brand — and this resonates, let's open the conversation.

Impact updates. Project milestones. Stories from the field.